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Consumer satisfaction with Cartier

  • noheartbamboo
  • Nov 24, 2021
  • 2 min read

Updated: Nov 29, 2021

I have interviewed people who have bought and have not bought Cartier watches. We will analyze the following aspects of consumer satisfaction with Cartier watches.


1. Brand

Cartier has a strong brand influence. Cartier is a French top jeweller, watch, and other luxury brand, founded in 1847, the history of Cartier and various royalty are inseparable, has always been the luxury supply of these prestigious families, so the grade of Cartier is undoubted. People often say that to own a Cartier watch is to have the luxury of high-end enjoyment. This will be a key factor for consumers to consider the Cartier brand.

Not only that, but some of the top traffic stars are Cartier brand ambassadors in various regions. This has also increased Cartier's brand presence.



2. Price

The price of Cartier watches is divided into three classes. Medium, High, and Luxury.

For the consumers who have bought them, the price of Cartier tends to be on the upper side of the medium range, and the consumer group is concentrated in the middle age and middle to high income.

According to the data, we also analyzed that Cartier's audience is younger. Prices are lower in luxury watches.

Consumers have also suggested that perhaps an affordable model could be launched. For the time being, some consumers believe that it is better to buy a Cartier watch at a high price than to switch to a luxury brand watch that shows off their status.

3. Design

The unanimous opinion of consumers about Cartier watches is that they have a strong sense of design. The appearance is stylish, the style is noble, and the workmanship is exquisite.

Its main representative product - the blue balloon.

However, according to the interviews, we collated that most consumers think that Cartier is more suitable for women.

The designs and works of Cartier watches are all-encompassing and distinctive, with various styles for consumers to choose from. Cartier combines exquisite watchmaking craftsmanship with superb jewellery design and setting techniques to offer customers with different preferences a watch that will make their hearts skip a beat.



4. Technology

It was the first in the world to make a watch. But it was the first to make jewellery, and its watches are good for their high-end watches, and the inlay technology is very famous and very professional.

Manufacture movement, floating tourbillon watch. Let Cartier sit firmly on the throne of the world's top watches.


All in all, excellent design, elegant appearance, innovative ideas, and excellent quality. Cartier is loved by all consumers.







Sources:

https://www.hautehorlogerie.org/zh/watches-and-culture/partner-brands/brand/s/cartier/

brands/history/h/cartier/

https://www.q578.com/s-4-1029681-0/

https://www.cartierwatchmakingencounters.com/en/

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